Almost every idea can be developed into a good idea, with the proper motivation and a clear why to guide it - thoughts can become actions. Now, let’s compare that thought to the numerous, hundreds, thousands of ideas that splatter into your brain and we quickly realize that we need to narrow the concept of “good” idea down to “MUST” idea. With our business and life planning fresh behind us from January, our action plans are now in place, but the moment we start the act of doing we are also evaluating, assessing, and reassessing the effectiveness of our action plan...is this really working? So this week, let’s unpack the “MUST” idea and then ways to assess the effectiveness to ensure you are on the right track!
First things first, we decide on the must ideas - ones that clearly support your one goal, that you know are easily actionable, simple, and you believe you can complete with consistency. For example, a must idea could be to donate to your local charity every month with proceeds from your business. Simple. Actionable. And good for the community. Plus, in this example, it will support your one goal which is to grow your sphere to fifty people in the community. Some things you will need to do for consistency is add it to your calendar, on a date that you know that there will be proceeds for the charity donation, and ensure that the calendar has a loud alert set up that will remind you for sure. Next, be sure that the amount you plan on donating is realistic to support consistency - you know your budget, so plan accordingly. Good start, it is a simple action that you can set up a plan to remain consistent, triggers in place to remind you, and will help achieve your one goal.
Now, let’s talk assessment - this is key to your simple action plan and keep the MUST ideas effective, as we need reassurance that it is in fact helping your one goal. To further our example, we want to grow our sphere to fifty people, right? Therefore, a way to assess whether our action plan of donating to charity has given the opportunity to meet new people - track it. A vital part of your action plan and the results is whether it is something that can be tracked, can you keep score of how you are winning. In our example, we simply put our new contacts into a CRM, even mark anyone that you already know but get to speak and interact with on a more regular basis. You should be able to physically see the scoreboard and know in a moment if the actions are positively affecting your goal. If you can not track it, adjust the goal, the wording of the goal, OR accept that you are taking action for your own well being (which is also fine if that supports your goal).
Reassessing is not just tracking though, if you are looking at the numbers over an extended period of time and do not see the results you want or expect then it is time to review. Is this action still supporting your one goal? Are you giving it enough time, not every action will breed results in a month - how much time will you give it, IF you feel it is a MUST action such as charity donations? What are some of the unintended results that you are seeing, perhaps your action plan is on the right track, but you may want to branch out with it, adjust the path it is taking a bit. For example, you are donating to charity, not meeting new members for your sphere, but there is a local business that also donates and now you have some co-branding opportunities with that business - awesome, let’s adjust the MUST actions to include supporters. Stick to your simple action plan, adjust, and then take it in a new direction of donation and branding. You should be reassessing weekly at minimum, review the plan, what actions are working, and why.
To wrap up our thoughts on the simple action plan this week, and do remember that this can apply to personal as well as business, we have our one goal, we have a simple and consistent action plan, now we are working on reassessing it continually to ensure we are on the path to success. Remember, be sure the plan is simple, that you have put in place the triggers to help you stay consistent, and then track the results to ensure you are doing things that support your goal and may need adjusting. Mark your calendars for this Friday to review (or set up) your tracking and we will talk to you next week.